To create a user-friendly website with an intuitive interface that mapped the various benefits of their products and training through a visual representation. The website needed to be impactful with minimal design. It had to present a compelling picture as to how an active lifestyle could change the lives of children, thus informing/convincing the school/institution authorities on the merits of investing in this new-age methodology.
Entrusted with the task of crafting a visually pleasing website for the brand, we used WordPress to build a site that had seamless UX/UI, was highly-customizable, and offered greater flexibility and easy management. With the intuitive, fully-responsive layout and modern aesthetic design, we brought to life the products offered by the brand through a dynamic interface that positively impacts all site visitors – students, parents, and school authorities alike. The website was video-rich with minimal content and included different sections for varied programs, training, and products offered by the company.
To make an instant impact, we started by integrating a brand introduction video, which turned out to be a significant marketing tool. Bold and bright colours were complemented with graphics that highlighted the journey of the brand through visual data. For easy connectivity, the website was integrated with a well-designed contact form and social media buttons. It also included a separate section for blogs, videos and downloads. The website included tons of features, and to ensure that website speed and load time was not affected, the site was hosted with a premier hosting company while we managed the maintenance part.