Tongue Tie India

The Institute’s main focus was on attracting quality traffic leading to conversions in the form of receiving more inquiries.

Our primary concern was building a strategy to rank their website in a highly competitive niche and location. The treatment pages of their website lacked valuable information that could help visitors understand their services. It also prevented their website from ranking for relevant search queries or keywords.

To get more inquiries, we had to create a plan to increase the brand’s exposure by informing people about the revolutionary treatment approach. We also had to focus on enriching the website’s thin pages with high-quality content.

First, we took care of the website’s glaringly thin content by adding insightful and well-researched blog relevant to the client’s service pages. At the same time, we also optimised the content for service pages to ensure a seamless experience for the visitors.

We worked to put together a strong Quora strategy to increase the brand’s referral traffic to help them get more inquiries. While all these factors collectively helped improve SEO, we also cleaned up the site’s URL structure into user-friendly and SEO-friendly URLs.

The strategic approach and implementation of our data-driven SEO strategy proved effective in boosting the Tongue Tie and Sleep Institute’s organic traffic, which has increased by 124.15% and continues to grow.

In November 2022, the website received 676 page views. By November 2021, merely five months after we took control, the page views had approximately doubled to 3,097. We were also able to improve the ranking of almost all targeted keywords. The client’s website now ranks on the search engine’s first page for 9 out of 15 targeted keywords. We achieved all the client’s goals, ultimately increasing the number of inquiries received through the website.