It has been observed:
That content with relevant images or content with visually stimulating images, is likely to generate 94% more views and shares on social networks, than content without appropriate images.
While adding an image with the help of some relevant WordPress plugins, is an easy task, what you need to keep in mind, is that all social networks operate differently. Thus, a single image size may not work across all platforms and it’s likely that you would need to create a new image for each social network.
In this post, we will explain to you, how you can optimize your social media images in WordPress by using Yoast SEO plugin, so that you can create images that are optimized correctly and can be shared on different social networks.
You might not know this:
But when you share a URL on Facebook, Twitter or Google+, if the Open Graph tags are not specified, than the social networks try to fill in the gaps by themselves.
While doing so, sometimes the social networks pick up a wrong image and display it with your content or in some cases, the image might get cut, due to wrong image size. If you have faced this problem and want to avoid such a blunder in future, WordPress has a quick and easy solution in the form of Yoast SEO Plugin.
Yoast (if you are not already aware of it), is the most popular WordPress SEO plugin and includes everything from a snippet preview, to a page analysis functionality feature, which helps you optimize your page content, images, title, meta descriptions and more.
Thus, if you are using Yoast SEO plugin in WordPress, you can optimize the images of your post individually, on Facebook, Twitter or Google+ in no time!
To begin with, you need to first configure your website’s Facebook, Twitter and Google+ accounts with the social area of your WordPress SEO setting.
Why is this important?
It is important because, Yoast’s social settings help Google to learn about your social profiles. In addition, it also helps you to format your content and gives you a preview of how your content will be displayed in search engines and social networks, before it goes live.
Before you jump to adding these Images, make sure to optimize them using Tiny PNG’s Website. In most cases, the size is reduced by almost 60%. Also don’t forget to add ‘alt’ text to these images when you upload them.
Hope these quick tips, will help you to sort out your problem (if any) and enable you to create perfectly formatted images for all social networks.
Here is an example of how it will eventually display on social networks, once shared.
You just saw how well these social images can work for you,
But for you to get value from this, you need to take action on it and set them up correctly.
Either way, if you’ve any suggestions or feedback let us know by leaving a quick comment below.
© 2016 Capsicum Mediaworks LLP.
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